Marketing

Event Marketing Specialist

SANDVIK Coromant is looking for:

Event Marketing Specialist

LOCATION

Katowice, Poland

Hybrid mode

This is a great opportunity to work with a collaborative team that highly values creativity, innovation and continuous learning, and has a passion for creating world class customer experience that produces results and contributes towards the company's overall targets for growth.

KEY PERFORMANCE AREAS

In this role you will be required to:

• Event Strategy: Supports the development and implementation of the SANCE event strategy and activities aligned with the global and local marketing plan to support the business priorities within the Local Business Plans
• Event Management:
  • Develop concept, plan, and coordinate prioritized external customer events (In-person, virtual, hybrid)
  • Act as event coordinator and as a liaison between Sales, Center & Training Teams; Offer Management, SANCE Field Marketing, Global Marketing, external vendors and event partners, ensuring alignment, effective communication between all stakeholders
  • Coordinate with marketing team to secure appropriate resources and activities are planned for driving the prior, during and post event communication
  • Define event goals to measure and evaluate success of events per plan and budget; secure a clear L2S process is in place to generate leads during and post-event and it is well aligned with key stakeholders
  • Manage logistics for events, including ordering and shipping of display materials, marketing collateral and giveaways; set up and managing online event registration if needed
  • Manage relationship with event management company, including schedule, cost management, inventory control, production, reporting and other activities
  • Review and negotiate vendor contracts for required goods and services (lodging, transportation, catering, giveaways, etc.)
  • Assist with onsite support for prioritized events where appropriate
  • Secure brand identity at events, including co-branding where appropriate
• Sandvik Coromant Center
  • supports activities related to customer events & trainings in our Centers from a customer experience perspective
  • Co-ordinates the SCC training offer promotion and produces content for the online promotion
  • Supports the Center and training team in the production of the trainings programme brochure
• VIP customer events: Supports the planning and organization of VIP customer visits to Sweden in line with budget, act as a coordinator and liaison between Sales and SCC Sandviken, including ownership of marketing qualified lead generation.
• Tradeshows: part of the project team, supports and coordinates the overall activities in planning and conducting Tradeshows in our Sales Area working in close collaboration with sales and other functions
• Budget & cost control: Ensure that planned and executed activities are carried out within the budget frame
• Develop and execute customer surveys, capturing customer feedbacks from events and trainings
• Secure that sustainability is an integral part and considered in the development of the concept and later on in the production of materials needed.

YOUR PROFILE

• Thorough knowledge and strong skills in event management
• Digital mindset, intuitive and creative thinking
• Strong communication skills in Polish and English, both written and verbal, additional language skills in other language is an advantage e.g. German
• Project/time management and organizational skills. Ability to set priorities and manage multiple projects simultaneously in an efficient way
• Software: Microsoft O365, CRM (Microsoft Dynamics preferred), event management software, Google Analytics, Power BI, marketing automation (Marketo preferred),
• Team player: ability to work within a cross-border marketing team and other departments
• Strong learning drive
• Event management experience
• Experience in an international company with a complex multi-cultural matrix environment is a plus
• Proven track record in delivering good business results

At Sandvik Coromant, we strongly believe that diversity of experience, perspective and background will lead to a better environment for our employees, our business, and our customers.

We’re looking forward to meeting you!

How to apply

For application provide your CV in English directly online with reference to this Job Ad. For more information about the recruitment process, please contact Hiring Manager Greta Ninova or HR Generalist Katarzyna Widera.